Affero
Building a non-profit from idea to version 1 of their product
PROJECT INFO
Affero was a project centered on offering a B2B direct-giving solution to non-profits. The challenge was to identify the minimal viable from many ideas and hone in on where the market need really was. We collaborated with the founders to design a cohesive nonprofit experience while building an end user digital wallet where veterans in need can receive funds. Each design and decision was made after identifying the market need with user testing and in-depth market research. The result was an amazing design thinking experience that led to the initial design of a user interface and webApp.